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November 16th
Lookbook: Autumn Light
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As the days get shorter and that golden autumn light shines through the clouds it becomes painfully clear that summer has come to an end. But have no fear, the cold comes bearing gifts. It’s all about perspective, Young Jedi. While we already declared it Layer Season a couple months […]

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August 15th
August Lookbook 2014
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Owning your style isn’t just about rocking trendy graphic tees or one pair of amazing kicks. Instead, it’s about coordinating your whole outfit by details or prints, composition, fit, and of course confidence. The August Lookbook features some of our latest Star Club favorites which include graphic tees from Civil […]

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May 1st
Jordan Flight Runner
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After decades of research and development at the Nike headquarters, the Jordan Brand steps outside of its normalcy to create the brand’s first ever running silhouette named the Jordan Flight Runner. The specs on the sneaker include ultra-supportive Dynamic Fit technology alongside Nike’s signature Zoom cushioning for comfort during training [&hel [...]

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February 18th
Footaction NBA All-Star Weekend 2014
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NBA All- Star Weekend is always a movie and this year in New Orleans was no different. As Footaction constantly brings its A-game every year when it comes to special events and in-store installations, we may have outdone ourselves this year with the white and gold store on Bourbon and […]

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February 3rd
Flight 23 @ Footaction Grand Opening
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Saturday, February 1st marked a day that will go down in the history books–Jordan Brand and Footaction teamed up and opened the first Flight 23 at Footaction store in the United States. Finally there’s a destination where you can get everything you need when it comes to Jordan Brand and […]

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September 19th
Air Jordan V “3Lab5″
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Love them or hate them, the first word that comes to your mind after seeing the Air Jordan V 3LAB5 is “wow”. Jordan Brand really out did themselves on this one as they ambitiously combine the legendary elephant print from the Air Jordan III to the entire upper of the […]

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September 12th
Jordan Son Of Mars (White/Red/Gold)
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Creating a brand new shoe only out of shoes that already exist is a challenging feat. Though individually the shoes that make up these hybrid sneakers all look great, that’s no guarantee the hybrid will. But Jordan Brand ends up proving us wrong each time and putting out some of […]

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