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March 23rd
#OwnATX: SXSW Style Recap

Every year, South by Southwest takes over Austin, Texas and serves as a global festival for new technology, movies, and most importantly to us, music. Footaction couldn’t miss the opportunity to hit the streets of Austin and scout some of the freshest looks out there. As an urban festival, SXSW has a very different vibe about it than a camping festival in that, you get to go home each night and come back out the next day with some new heat.

Above you will find a diverse gallery of the looks that we think made a splash in Austin. They range from joggers and a tee to hook ups that might be considered more complex. Either way those that you see above deserve a shoutout. If you want to see Footaction’s updates from the weekend in real time, head to twitter or Instagram and search #OwnATX!

Below you will find five hook ups that we’ve curated from apparel currently available at Footaction. Each laydown doesn’t necessarily entirely mimic the the complete style of the subject but each has elements from the other and we hope will inspire you to own your look.

Look 5

Look 4

Look 3

Look 2

Look 1